Category Archives: Joyce Storm

Leasing Opportunities at CambridgeSide in Massachusetts

Since 1997, Joyce Storm has served as the president of Storm Partners, LLC, a retail real estate advisor, investor, and developer. Joyce Storm has leased and redeveloped award-winning retail properties. One such development involved Storm’s leasing of the trophy CambridgeSide Galleria in Massachusetts.

CambridgeSide is a one-million-square-foot modern mixed-used development in East Cambridge, a globally renowned high-tech, bio-innovation district. The district is also home to two prestigious higher education institutions and a number of colleges, which have a combined total student population of more than 250,000.

CambridgeSide is near five major hotels and is easily accessible by commuter rail, rapid transit, car, and pedestrian walkways. Every year, the shopping center welcomes upwards of seven million shoppers, including office workers, college students, city residents, and tourists.

Finally, Ms. Storm leased the trophy ‘Mall at Rockingham Park’ in Salem, New Hampshire, one of the top ten Super Regional Retail Centers in the United States.

New York City Retail Real Estate in 2019

The ICSC’s RECon Family of Global Award Programs

For 30 years, Joyce Storm has worked at the forefront of the retail real estate development and consulting industry. The president of Storm Partners, LLC, Joyce Storm was selected as a juror for the International Council of Shopping Centers’ (ICSC) 2019 North America Design and Development Awards.

Each year, the North America Design and Development Awards recognize the best entries in the areas of new development, renovation, and retail store design. Entries represent a broad array of retail properties and retail store candidates submitted by developers, retailers, architects, and other professionals involved with retail projects.
Recipients of these awards are announced during the ICSC Global Awards Ceremony at the annual RECon retail conference in Las Vegas, Nevada.

Not Even the Good Things – A Well-Reviewed Production at Theatre Row

The president of Storm Partners, LLC, Joyce Storm is an integral part of the New York business community who offers investment, development, and advisory services in the retail real estate space. Committed to supporting the arts, Joyce Storm serves as a member of the board of directors and the real estate committee of Building for the Arts, a nonprofit organization located in the off-Broadway epicenter of West 42nd Street.

Building for the Arts oversees Theatre Row, a program which offers a live venue for productions that focus on contemporary, culturally relevant issues. As noted in the Reviews Hub, one recent play staged at the venue was Not Even the Good Things by Joseph Scott Ford. The comedy centers on a couple that arrives at a Catskills vacation rental and experiences domestic tribulations witnessed by a girl who turns out to be a ghost.

The play, which falls loosely under the category of “contemporary realism,” examines how a loss of faith can occur and how the past follows you, whether invited or not. The message is to learn how to let go of the past and forge a new reality in order to overcome old patterns.

Joyce Storm and Theatre Row were recently in the news with the announcement of the Kitchen Sink Residency program. This initiative will enable next-generation performing groups to stage productions in a venue that would otherwise be out of their reach in the pricey Manhattan theatre district.