The president of Storm Partners, LLC, Joyce Storm is an integral part of the New York business community who offers investment, development, and advisory services in the retail real estate space. Committed to supporting the arts, Joyce Storm serves as a member of the board of directors and the real estate committee of Building for the Arts, a nonprofit organization located in the off-Broadway epicenter of West 42nd Street.
Building for the Arts oversees Theatre Row, a program which offers a live venue for productions that focus on contemporary, culturally relevant issues. As noted in the Reviews Hub, one recent play staged at the venue was Not Even the Good Things by Joseph Scott Ford. The comedy centers on a couple that arrives at a Catskills vacation rental and experiences domestic tribulations witnessed by a girl who turns out to be a ghost.
The play, which falls loosely under the category of “contemporary realism,” examines how a loss of faith can occur and how the past follows you, whether invited or not. The message is to learn how to let go of the past and forge a new reality in order to overcome old patterns.
Joyce Storm and Theatre Row were recently in the news with the announcement of the Kitchen Sink Residency program. This initiative will enable next-generation performing groups to stage productions in a venue that would otherwise be out of their reach in the pricey Manhattan theatre district.